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Online Advertising, SEO

How Much Should Digital Marketing Cost for Small Businesses in 2025

How much should your small business spend on digital marketing in 2025? As we navigate the ongoing ripples of recent Google algorithm updates, slow yet clearly evolving search and buying behaviors, and the rise

By Tim Kelsey
•
January 2, 2025

IT Marketing, Online Advertising

MSP Adwords Management Best Practices To Get More Leads

One of the biggest marketing challenges for MSPs is measuring results and calculating the ROI of marketing campaigns. For instance, SEO campaigns can increase traffic, but tracing a specific lead to an SEO campaign

By Adam Porteous
•
May 10, 2024

Online Advertising, SEO

How to Define Your Target Audience: A Proven Process for More Successful Marketing Campaigns

Whenever we start working on a new Google Ads or SEO campaign with a client, one of the most important questions to answer is “who’s your target audience”? The success of those marketing campaigns

By Matteo Trovato
•
April 3, 2024

Online Advertising

Cracking the Google Ads Code — Webinar Takeaways

Are you looking for a way to level up your Google Ads campaigns? Watch our webinar or scroll below to find out how to set up and manage a successful campaign for your business.

By Matteo Trovato
•
April 26, 2022

Online Advertising

Google Search Ads for Local Businesses: How Much Does it cost?

Google Ads is a great way to boost lead generation, but while the service is well-known, many business owners and marketers still struggle to understand how to determine their budget. This blog will help

By Guy Sanohlam
•
November 23, 2021

Content Marketing, Online Advertising

What is a “lead magnet” and how can it improve results from online ads?

So, you want more sales leads. Obviously, getting someone to give up their contact information requires more than just saying, “Hey! Give me your email address so I can try to sell you something!”

By Matteo Trovato
•
April 12, 2021

Legal Marketing, Online Advertising

Facebook vs. Google Advertising ROI for Attorneys

Finding the right ways to advertise your services can be a juggle for attorneys. If you’re operating without any internal marketing staff, you’re working long hours jumping between client work and marketing at the

By Tim Kelsey
•
March 2, 2021

Online Advertising, Websites

10-Point landing page optimization checklist for small businesses

If you understand the potential that is in the internet to market and grow your business, then you should be pulling all the stops to make maximum use of it. Your website should be

By Tim Kelsey
•
December 14, 2020

Online Advertising

What to ask before hiring an AdWords consultant

Maintaining a highly ranked website or blog may seem like a full time job. It is in fact quite demanding. This is why hiring professionals to take care of it while you take care

By Tim Kelsey
•
November 17, 2020

Do WordPress Plugins Slow Down Your Website?

Online Advertising

How Much Should Digital Marketing Cost for Small Businesses in 2025

MSP Adwords Management Best Practices To Get More Leads

How to Define Your Target Audience: A Proven Process for More Successful Marketing Campaigns

Cracking the Google Ads Code — Webinar Takeaways

Google Search Ads for Local Businesses: How Much Does it cost?

What is a “lead magnet” and how can it improve results from online ads?

Facebook vs. Google Advertising ROI for Attorneys

10-Point landing page optimization checklist for small businesses

What to ask before hiring an AdWords consultant

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