It’s the end of a long day, after a tough sales month. You’re sitting at your desk, staring at your screen trying to make sense of it all. You missed your goal. Expectations will
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The Pronto Blog
IT Marketing
“But I’m an IT Guy, Not a Sales Guy….” Have you ever been through a bunch of sales presentations and then talked to the one person who got it? No sales BS, just straight
Email remains one of the most effective channels available to marketers in just about any type of business. With an ROI of 3800% according to DMA, significantly higher than social media and other newer
The best managed services providers (MSP) offer more than IT support; they guarantee long-term value for clients. In this special interview, Red Key Solutions President and QBR process guru Alex Markov talks about his
Closing a new customer is a herculean task. It can take upwards of 12-15 touches to get a prospect from their first interaction to the point at which they’d be willing to buy from
One of the popular questions we receive from our clients is: “What are you seeing in the market?” So, we’ve compiled data from different studies and stats from over 1,000 MSP clients in our
Who are your ideal customers? I’m not talking about their job titles or the number of computers in their office. When you really think more deeply about the people you’d like to attract to
Marketing is a big investment for any sized business. It takes time and money to build an effective website and traffic channels that produce new leads. If you’re going to invest so much in
Your customers are invaluable, not just because of what they mean to your livelihood, but because of how hard they are to replace. It can cost as much as five times more to attract