Join us as we chat with agency veteran Michael Cooney, founder of WhatConverts, where he shares essential strategies for tracking and attributing marketing leads to prove ROI to clients. Learn how proper lead attribution can transform agency-client relationships, set realistic expectations, and build long-term trust. Michael discusses real-world examples of using data to navigate challenging client conversations and optimize marketing spend.
Hosts: Tim Kelsey, Pierre Mol
Guest: Michael Cooney
As the Managing Director at Pronto Marketing, Tim leads our team in delivering high-quality digital marketing and white label services to our clients. With his extensive experience in the industry, Tim provides strategic guidance and oversight to ensure our clients receive the best possible results from their dollars spent.
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